
Should We Hire a Professional for Our Estate Sale?
- Lion Heart Estate Sales LLC

- Dec 5
- 3 min read
Updated: 7 days ago
The Pros and Cons of DIY Estate Sales
DIY Estate Sales: What Usually Happens
1. Pricing is Emotional and Often Wrong
Sentimental items often get overpriced. Meanwhile, valuable items may be underpriced. Both scenarios lead to lost revenue. It’s easy to let emotions cloud judgment when pricing items. This can be a costly mistake.
2. Limited Marketing = Fewer Buyers
Most DIY sales rely on platforms like:
Facebook
A few signs
Marketplace
This approach brings only a small group of potential buyers. Without a broader marketing strategy, you miss out on reaching serious collectors and interested parties.
3. It Becomes Overwhelming Fast
Families end up handling many tasks, including:
Sorting
Organizing
Staging
Pricing
Hosting
Negotiations
Security
It’s far more work than expected. The sheer volume of tasks can quickly become overwhelming, leading to stress and frustration.
4. Safety Concerns
Allowing strangers into your home without staff or oversight can be risky. You want to ensure the safety of your family and your belongings.
5. Lower Overall Revenue
Most DIY sales earn less than professional sales—even after accounting for commission. The lack of expertise in pricing and marketing can significantly impact your bottom line.
Hiring a Pro: What Families Get
1. Accurate Pricing
Experience means proper valuations and higher returns. Professionals know the market and can price items effectively. This expertise translates to better financial outcomes.
2. Real Marketing + Built-In Buyers
Professionals bring serious buyers, collectors, and repeat customers. Their established networks and marketing strategies ensure that your items reach the right audience.
3. Organized, Staged, and Ready to Sell
Presentation increases interest and sale prices. A well-organized and staged sale attracts more buyers. It creates an inviting atmosphere that encourages people to make purchases.
4. A Safe, Controlled Environment
Trained staff keep the home, items, and guests secure. This oversight ensures that your belongings are protected during the sale. It also provides peace of mind for families.
5. Less Stress — Better Results
Families save time and energy, and usually make more money. Hiring a professional allows you to focus on what matters most during this transition. You can trust that the sale is in capable hands.
The Emotional Toll of Estate Sales
Handling an estate sale can be an emotional experience. Whether you are downsizing or dealing with a loved one's belongings, the process can stir up memories and feelings. It’s important to approach this transition with care and compassion.
By hiring a professional, you can alleviate some of that emotional burden. You won’t have to worry about the logistics or the details. Instead, you can focus on cherishing the memories associated with the items.
The Financial Benefits of Professional Help
When considering an estate sale, it’s essential to think about the financial implications. While DIY may seem cheaper, the potential for lost revenue is significant. Professionals can help maximize the value of your belongings, ensuring you get the best return possible.
Investing in a professional service can pay off in the long run. You may find that the revenue generated far exceeds the costs associated with hiring help.
Conclusion
DIY estate sales may seem cheaper and easier. But they almost always create more stress and bring in less money. Hiring a professional protects:
your time
your home
your valuables
your peace of mind
That’s exactly what Lion Heart Estate Sales delivers. We aim to be the most trusted and compassionate estate liquidation company in Salem and the Willamette Valley. Let us help you navigate this difficult transition with ease and maximize the value of your belongings.
--- Lion Heart Estate Sales




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